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$230.94
▼ 1.3%Close 2026-09-30
Live intraday price
Compare with our price levels
T2Target T2271.49
T1Target T1260.02
E1Buy zone E1229.12
E3Buy zone E3214.54
SLStop-loss SL209.68
Close 2026-09-30: $230.94 · Levels are calculated once a day from the closing price; live prices come from TradingView (may be delayed at times)
Near buy zone• Neutral
Near the buy zone — 0.8% above the first entry · 2 whales recently bought
1 month
▼ 11.7%
3 months
▼ 13.7%
1 year
▼ 21.8%
Analyst target
$298.07 +29.1%
🎯 Trade plan by price level
Buy in 3 tranches in the buy zone · sell in 3 tranches at the targets · sell everything if the stop-loss breaks
Price levels and picks are calculated automatically with the same formula for every stock — for education only, not a recommendation to buy or sell. · How it's calculated
Buy zone
E1$229.12 -0.8%
E2$221.83 -3.9%
E3$214.54 -7.1%
Targets
T1$260.02 12.6%
T2$271.49 17.6%
T3$281.21 21.8%
Stop-loss
SL$209.68 -9.2%
Whale cost ~$302.74 31.1%
Risk : reward 1 : 4.1Moves ~$4.86 a day
⚖️ Positives and risks
✓ Positives (4)
- ●2 whales bought or added last quarter
- ●RSI 22 is oversold — could bounce
- ●Average analyst price target 298.07 (upside +29%, 29 analysts)
- ●Most analysts rate it Buy
! Risks (3)
- ●2 whales sold or trimmed: Lee Ainslie (sold out), Andreas Halvorsen (trimmed)
- ●Long-term downtrend (below a falling MA200)
- ●Lagged the market (S&P 500) by -43% over 6 months
🕯️ Price chart
Green lines = buy zone E1–E3 · orange = targets T1–T3 · red = stop-loss · arrows = where the paper-trading bot bought/sold
🐋 Whales holding this stock
From each whale's latest quarterly filing
👔 Insider buying & selling
Latest trades from SEC Form 4 filings
Sell$1M
Erlinger Joseph M. · President
2026-06-10 · 5,252 shares @ $284.32 · pre-planned sale (10b5-1)
Sell$769,109
Ralls-Morrison Desiree · Officer
2026-05-28 · 2,763 shares @ $278.36 · pre-planned sale (10b5-1)
Sell$93,277
Erlinger Joseph M. · President
2026-05-26 · 333 shares @ $280.11 · pre-planned sale (10b5-1)
Sell$100,806
Erlinger Joseph M. · President
2026-04-23 · 333 shares @ $302.72 · pre-planned sale (10b5-1)
Sell$806,182
Erlinger Joseph M. · President
2026-04-10 · 2,626 shares @ $307.00 · pre-planned sale (10b5-1)
Sell$104,386
Erlinger Joseph M. · President
2026-03-23 · 333 shares @ $313.47 · pre-planned sale (10b5-1)
Sell$194,262
Baroni Dario · President
2026-03-18 · 600 shares @ $323.77 · pre-planned sale (10b5-1)
Sell$862,221
Erlinger Joseph M. · President
2026-03-10 · 2,626 shares @ $328.34 · pre-planned sale (10b5-1)
Sell$2M
Banner Jonathan · Officer
2026-02-23 · 4,600 shares @ $333.24
Sell$533,692
Banner Jonathan · Officer
2026-02-23 · 1,601 shares @ $333.42
Sell$110,033
Erlinger Joseph M. · President
2026-02-23 · 333 shares @ $330.43 · pre-planned sale (10b5-1)
Sell$9M
Kempczinski Christopher J · CEO · Chair · Director
2026-02-13 · 26,276 shares @ $333.54 · pre-planned sale (10b5-1)
Sell$9M
Kempczinski Christopher J · CEO · Chair · Director
2026-02-12 · 26,277 shares @ $331.35 · pre-planned sale (10b5-1)
Sell$2M
Flatley Edith Morgan · Officer
2026-02-12 · 4,692 shares @ $331.00 · pre-planned sale (10b5-1)
Sell$854,107
Erlinger Joseph M. · President
2026-02-10 · 2,626 shares @ $325.25 · pre-planned sale (10b5-1)
📊 Past earnings and price reaction
Actual EPS vs. analyst estimates · the price move on the first trading day after the report and over the next 20 trading days
2026-08-04In line +2%
Actual EPS $3.38 · est. $3.32 · Before open
▲ 1.2%
Day 1
-2.0%
Next 20 days
2026-05-07In line +3%
Actual EPS $2.83 · est. $2.74 · Before open
▼ 0.1%
Day 1
-0.7%
Next 20 days
2026-02-11In line +2%
Actual EPS $3.12 · est. $3.05 · After close
▲ 2.7%
Day 1
-1.1%
Next 20 days
2025-11-05In line -3%
Actual EPS $3.22 · est. $3.33 · Before open
▲ 2.2%
Day 1
+1.5%
Next 20 days
2025-08-06In line +1%
Actual EPS $3.19 · est. $3.15 · Before open
▲ 3.0%
Day 1
+3.6%
Next 20 days
2025-05-01In line -0%
Actual EPS $2.67 · est. $2.67 · Before open
▼ 1.9%
Day 1
+0.1%
Next 20 days
2025-02-10In line -1%
Actual EPS $2.83 · est. $2.86 · Before open
▲ 4.8%
Day 1
+0.0%
Next 20 days
2024-10-29In line +1%
Actual EPS $3.23 · est. $3.20 · Before open
▼ 0.6%
Day 1
+0.5%
Next 20 days
Listen to the earnings call or read the full report on MCD's investor relations page ↗ · Earnings data from Yahoo Finance
💬 User reviews
Rate and review this stock (sign-in required) — reviews don't affect the system's scores
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Ratings and comments are each user's own opinion. They don't affect the Smart-Money Score, signals, or price levels and are not investment advice · The average counts each person's latest rating, one vote per person
🎬 Videos about MCD
From the analyst YouTube channels we follow — opinions belong to each channel, not recommendations from this site
📰 Latest news
McDonald's is spending $8.5 billion to put an AI called Archy in drive-thrus — even after its first attempt failed
Moneywise · 2026-09-30
McDonald’s Reveals How AI Helps Set The Price Of Your Big Mac
First for Money · 2026-09-30
McDonald’s Deploys AI to Drive Dynamic Menu Pricing Across US Restaurants
TIKR · 2026-09-30
McDonald's AI ‘Pricing Engine’ Gauges What Customers Will Pay for a Big Mac: Report
decrypt · 2026-09-30
2 of Wall Street’s Favorite Stocks for Long-Term Investors and 1 That Underwhelm
StockStory · 2026-09-30
🔬 Deep dive
For those who want the detailed numbers
Fundamentals
Market cap$165.0B
Next earnings2026-11-05
P/E (price to earnings)18.9
Forward P/E (on expected earnings)16.8
Revenue growth (YoY)+3.7%
Earnings growth (YoY)+5.7%
Net profit margin+31.7%
ROE-
Debt to equity (D/E)-
Dividend yield3.30%
Analyst targets (high / low)$390.00 / $230.00
Number of analysts29
Trend and technical indicators
Trend short / mid / longDowntrend ↘ · Downtrend ↘ · Downtrend ↘
RSI22
MA50 / MA200$259.40 / $287.15
Distance from MA200-19.6%
MACDNegative
1-year high / low$335.18 / $230.88
vs. S&P 500 (6 months)-42.5%
Volume vs. average0.93×